Analysis and Countermeasures of Financial Investment Risks in Enterprise Financial Management_Vol. 2 No. 5 (JBM 2025)_Journal of Business and Marketing (ISSN: 3005-5717)

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Analysis and Countermeasures of Financial Investment Risks in Enterprise Financial Management

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DOI: https://doi.org/10.62517/jbm.202509505

Author(s)

Jin Xue

Affiliation(s)

Ready Global Academy, Columbus, Ohio, 43220, USA *Corresponding Author

Abstract

This article focuses on the issue of financial investment risks in enterprise financial management. Firstly, it expounds the important position of financial investment in enterprise financial management. Then, it deeply analyzes various risks faced by enterprise financial investment, including market risk, credit risk, liquidity risk, etc. Through a detailed analysis of these risks, the causes and influencing factors of their occurrence are revealed. Finally, corresponding countermeasures were proposed for different types of risks, aiming to help enterprises effectively identify, assess and manage financial investment risks, improve the level and stability of enterprise financial management, and achieve sustainable development of enterprises.

Keywords

Enterprise Financial Management; Financial Investment Risk; Risk Analysis; Countermeasures

References

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