Realization Pathways for Collaborative Innovation in the Tourism Market of the Northeast Region's Culture, Sports, and Tourism Industry Chain

DOI: https://doi.org/10.62517/jbm.202609106

Author(s)

Xinyi Xu, Xianyong Chen*

Affiliation(s)

Shenyang Normal University, Shenyang, Liaoning, China *Corresponding Author

Abstract

The integration of culture, sports, and tourism constitutes a core strategy for the high-quality development of the cultural and tourism industry, Synergistic innovation across the cultural, sports, and tourism industry chain is particularly crucial in the tourism market. Northeast China possesses unique assets such as ice and snow culture, revolutionary heritage, industrial heritage, ethnic culture, and sports resources, forming a solid foundation for deepening the integration of culture, sports, and tourism. However, the current cultural, sports, and tourism industry chain in the region suffers from insufficient coordination and weak innovation, hindering the full realization of industrial efficiency. This paper aims to identify the primary obstacles hindering collaborative innovation within the cultural, sports, and tourism industry chain in Northeast China. Drawing upon theories of collaborative innovation and industrial chains, it systematically proposes pathways to achieve such innovation across multiple dimensions—including institutional mechanisms, factor integration, business model cultivation, and brand marketing. By stimulating tourism market consumption, this research provides theoretical references and practical guidance for the transformation and upgrading of Northeast China's cultural, sports, and tourism industries, as well as for regional revitalization and development.

Keywords

Northeast China; Integration of Culture, Sports, and Tourism; Industrial Chain; Collaborative Innovation; Tourism Market

References

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