Research on the Packaging Design of Anhua Dark Tea Based on the Traditional Ritual Culture

DOI: https://doi.org/10.62517/jhet.202515148

Author(s)

Jiang Ting

Affiliation(s)

Jingdezhen Ceramic University, Jingdezhen, Jiangxi, China

Abstract

Rites culture is an indispensable part of the traditional culture system and the product of the development of Chinese culture. Starting from the relationship between the traditional ritual culture and the packaging design of black tea, this paper digs into the connotation of Anhua dark tea and ritual culture, embodies the local characteristics of Anhua, and gives regional value to the products. Through the in-depth analysis of the development of modern Anhua dark tea packaging, we found that different dark tea packaging are also different in terms of function and consumer demand. Thus, the method of integrating the traditional ritual culture into the tea packaging is put forward. Committed to promoting the sustainable development of tea and ritual culture, and further promote the excellent traditional Chinese culture.

Keywords

Ritual Culture; Anhua Dark Tea; Tea Packaging

References

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