Curriculum Design and Implementation of a Digital Intercalated Program for Business Undergraduates in Medical Colleges

DOI: https://doi.org/10.62517/jhet.202515404

Author(s)

Disheng Wang

Affiliation(s)

Department of Management, North Sichuan Medical College, Nanchong, Sichuan, China

Abstract

This study introduces the design, delivery, and preliminary evaluation of a digitally mediated intercalated program tailored for business undergraduates in medical colleges. As the demand grows for professionals who can bridge healthcare and business disciplines, traditional curricula often fall short in equipping students with the interdisciplinary and digital competencies required in today’s health sector. The program presented here addresses this gap by integrating health systems knowledge, business strategy, and digital innovation into a three-year hybrid-flexible curriculum. It emphasizes project-based learning, analysis, and data analytics while fostering entrepreneurial thinking. Evaluation data from the pilot cohort suggest strong student engagement, improved interdisciplinary understanding, and alignment with national priorities in digital health and educational reform. This research contributes to the limited literature on interdisciplinary curriculum design and offers a scalable framework for other specialized institutions.

Keywords

Digital Intercalated Program; Interdisciplinary Curriculum; Business Education in Medical Colleges; Curriculum Innovation

References

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