Research on Management Innovation Methods of Museums under the Background of Experience Economy--Taking Jiangxi Provincial Museum as an Example

DOI: https://doi.org/10.62517/jiem.202303404

Author(s)

Min Li, Hao Zeng

Affiliation(s)

Jiangxi University of Finance and Economics, Nanchang, Jiangxi, China

Abstract

As people's material lives improve, they also have higher expectations for spiritual and cultural pursuits. It is supposed to enhance museums in providing public cultural services as significant public cultural venues. In the era of experience economy, it is crucial for museum cultural and creative workers to consider how to accurately position the development of museum cultural and creative products, and explore a cultural and creative development path that suits the museum's situation. This study analyzes the Jiangxi Provincial Museum using service design theory to promote innovative management strategies and enhance visitor experience. Additionally, it examines the current research on museum design strategies in the artificial intelligence environment and proposes specific processes for design sprint to be utilized in museum development.

Keywords

Experience Economy; Museum Management; Service Design; Design Sprint

References

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