A Brief Exploration of the Visual Representation and Communication of Urban Image through Film and Television_Vol. 1 No. 2 (JIKE 2023)_Journal of Intelligence and Knowledge Engineering (ISSN: 2959-0620)

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A Brief Exploration of the Visual Representation and Communication of Urban Image through Film and Television

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DOI: https://doi.org/10.62517/jike.202304216

Author(s)

Shaoyun Yang

Affiliation(s)

Zhuhai College of Science and Technology, Zhuhai, 519041, Guangdong, China

Abstract

The urban image serves as both an external manifestation of a city’s comprehensive strength and a symbol of its soft power. With the continuous prosperity and development of the cultural industry, it is imperative to utilize the power of the cultural sector and audiovisual media in shaping and disseminating the urban image. Leveraging the accessibility and immersive qualities of film and television culture, we can forge a new urban identity, propagate a fresh urban culture, and stimulate urban advancement. As the film and television industry continues to evolve, it is crucial to embrace innovative practices, emerging trends, and novel theories to enhance the application of audiovisual culture. Through an exploration of how film and television culture contribute to the shaping and dissemination of the urban image, this paper aims to provide insights for theoretical research in the realm of film and television culture and contribute to the development of urban construction.

Keywords

Urban Image; Audiovisual Representation; Shaping and Dissemination; Urban Development; Cultural Industry

References

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