AI-Assisted Game Concept Art Generation: Techniques and Workflow Integration in Modern Game Development

DOI: https://doi.org/10.62517/jike.202504405

Author(s)

Qifang Zhang*

Affiliation(s)

Game Art Design Major School of Animation and Digital Arts, Communication University of China, Beijing, China *Corresponding Author

Abstract

This paper talks about the uses of Assisted by AIs during the development of game concept art and how the use of AIs affects the modern game development industry. For something like stable diffusion DALL - E, Midjourney, get it, keep the look, design it piece by piece. And just like what we’re seeing even just through some of the case studies for some of the current game studios, they’ve been able to reduce their concept iteration times by up to anywhere between 40-60% and yet maintain the artistry. We suggest a real-world setup where we do an AI setup above a pipeline already in use - there will be prompts that need to be shaped, a need for quality standards and for some coaching of artists. According to what we’ve found out AI can help increase productivity and exploration but at the same time people’s directions must be there for a coherent and moving game art for game developers, they can learn how to make full use of AI technology and how to keep creativity up from the above research.

Keywords

Game Concept Art; Generative AI; Workflow Integration; Human-AI Cooperation

References

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