Research on the Development Predicament and Path Of Rural Sports Economy Under the Background of Rural Revitalization

DOI: https://doi.org/10.62517/jmpe.202418212

Author(s)

Zhengyun Zhan

Affiliation(s)

Guangdong University of Finance and Economics, Guangzhou, Guangdong, China

Abstract

Rural sports economy is an important part of rural revitalization and development, but the development of rural sports economy faces many challenges and difficulties. This paper discusses the main difficulties affecting the development of rural sports economy, including the lack of sports venues and facilities, the shortage of professional talents, the lagging development concept and the lack of marketing and promotion, and puts forward the corresponding development path. The research believes that the effective development of rural sports economy needs the joint efforts and support of multi-stakeholders.

Keywords

Rural Revitalization; Rural Sports Economy; Development Dilemma; Development Path

References

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