The Impact of Social Media on Youth Sports Participation

DOI: https://doi.org/10.62517/jnme.202510104

Author(s)

Piao Chengquan, Chen Tong, Liu Zhaoxia, Mu Qichen*, Zhang Yali, Liang Xiaoli

Affiliation(s)

Qilu Institute of Technology, Jinan, China *Corresponding Author

Abstract

This study explores the influence of social media on youth sports participation by systematically reviewing existing literature and empirical research. We analyze how social media affects adolescents' attitudes and behaviors toward physical activities. Utilizing a literature analysis method, we synthesize key findings from studies conducted between 2017 and 2024 regarding social media and youth sports behavior, with a particular focus on health beliefs, media literacy, and the nature of social media content. The research identifies mechanisms through which social media empowers youth, including website interactivity, content richness, and social support. It also emphasizes the importance of media literacy in enhancing youth engagement in sports in the digital age. The results indicate that positive social media usage can significantly boost adolescents' motivation to participate in physical activities and enhance their willingness through the shaping of health beliefs. Moreover, social identity and the signaling effect within social environments play a significant role in motivating youth participation in sports. These findings provide valuable insights for policymakers and educators aiming to enhance youth sports involvement.

Keywords

Social Media; Youth; Sports Participation; Health Beliefs; Media Literacy

References

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