Public Service Orientation and Sustainable Supply Path of Ski Tourism in China from The Perspective of Synergy

DOI: https://doi.org/10.62517/jtm.202413510

Author(s)

Zhao Lin1, Zhang Tongyu2,*

Affiliation(s)

1Graduate School, Harbin Sport University, Heilongjiang, China 2Department of Art Design, Heilongjiang Polytechnic of Architecture, Heilongjiang, China *Corresponding Author

Abstract

The coordinated development of public services is a new paradigm for the development of ski tourism, which has the practical significance of optimizing the innovation ability of ski tourism public services, breaking the contradiction between supply and demand, and promoting the high-quality development of ski tourism. Methods such as literature and system analysis are used to sort out the generation and collaborative demand of ski tourism public services, explore the realistic performance of ski tourism public services, match the realistic construction and service orientation, and then propose a collaborative supply path to guide the healthy operation of ski tourism public services. the research shows that: at the present stage, China's ski tourism market is improving, and relevant policy support becomes the motivation mechanism to promote the development of ski tourism public services, and ski culture also participates in it, forming a three-dimensional integrated public service supply mechanism; the present ski tourism public service's realistic performance points to three aspects: reality subject, reality dependence and reality potential; the construction orientation points to the three directions of diversified collaborative accurate supply, multi-dimensional collaborative service demand, and multi-policy collaborative co-construction and guidance. In practice, the corresponding development path, support path and guarantee path should be formed based on the three dimensions of "big tourism", "big data" and "multi-sector", combined with their respective realistic characteristics, to promote the sustainable development process of ski tourism public services layer by layer.

Keywords

Ski Tourism; Public Services; Synergy; Oriented; Supply Path

References

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