Research on the Optimization of Talent Performance Management Systems in Cultural Tourism Scenic Areas

DOI: https://doi.org/10.62517/jhet.202615216

Author(s)

Sun Ru

Affiliation(s)

Luoyang City Landscape Gardening Center, Luoyang, Henan, China

Abstract

The rapid development of cultural tourism has made scenic spots important components of the national tourism economy. However, academic research on talent performance management in this field remains limited. Regarding the current status of talent performance management systems in cultural tourism scenic areas, this paper identifies several issues, including vague evaluation standards, inadequate feedback mechanisms, and weak alignment with the organization's overall objectives. Based on performance management theory and the BSC model, this study distributed structured questionnaires to 320 managers and employees across scenic areas in 12 provinces in China. Accordingly, a comprehensive optimization framework is proposed tailored to their specific contexts. The framework adopts culturally sensitive KPIs with digital evaluation and operates in a continuous developmental feedback loop. This study finds that a well-optimized performance management system can enhance employee motivation, improve service quality, and strengthen the organization's competitiveness. Furthermore, this research enriches the literature on human resource management in Chinese cultural tourism and provides practical advice for scenic area managers and policymakers.

Keywords

Cultural Tourism; Scenic Areas; Talent Management; Performance Management; KPI; Optimization Framework

References

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