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Journal of Business and Marketing (ISSN: 3005-5717)
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Vol. 1 No. 6 (JBM 2024)
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Vol. 1 No. 6 (JBM 2024)
Research on the Construction of Modular Curriculum Teaching for Speech and Eloquence
Chen Jie
DOI: https://doi.org/10.62517/jbm.202409601
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Pathways for the Internationalization of the Renminbi under Trump’s Trade Protectionism
Sisi Zhuang, Yuren Liu*
DOI: https://doi.org/10.62517/jbm.202409602
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Precision Marketing Model of Multinational Cosmetic Companies and Its Effect Evaluation
Qian Luo
DOI: https://doi.org/10.62517/jbm.202409603
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The Impact of M&A Activities on Regional Economy and Industrial Clusters
Bijie Li, Zhangzhong Huang*
DOI: https://doi.org/10.62517/jbm.202409604
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Research on the Path of Sustainable Development of Fresh E-Commerce Platform from the Perspective of Consumer Psychological Needs
Ying Li*, Wei Zhang, Kunxiu Lu, Xujie An
DOI: https://doi.org/10.62517/jbm.202409605
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Analysis of the Development of China’s New Energy Vehicle Industry and Its Export Market Expansion to the UK
Bingyi Fan, Bowen Li*, Chenwei Yao
DOI: https://doi.org/10.62517/jbm.202409606
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