Vol. 1 No. 3 (JBM 2024)_Journal of Business and Marketing (ISSN: 3005-5717)-STEMM Institute Press

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Vol. 1 No. 3 (JBM 2024)

Advantages, Problems and Strategies of Uniqlo Supply Chain

Qihong Lan

DOI: https://doi.org/10.62517/jbm.202409301

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The Impact of State Subsidies on Green Innovation in Heavily Polluting Enterprises

Yuyan Yang1, Qing Chen1, Yingyi Yang1, Shujun Liu1, Kunhao Ma2

DOI: https://doi.org/10.62517/jbm.202409302

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Regulatory Issues Encountered in the Process of Medical Device Project Management

Wang Haotian1, Fang Xiaoyu1, Zhang Jie2, Jiang Zhenyu1, Dai Xiaoyu1, Gu Yinglei1, Sun Chuanheng1, Peng Chenghua3, Bu Qingfeng1,4,*

DOI: https://doi.org/10.62517/jbm.202409303

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Study on the Action Mechanism and Conduction Path of Quality Immune System Resilience in Special Precision and New Enterprises of Liaoning Province

Qiang Liu, Chang Liu, Shuangjian Zhao

DOI: https://doi.org/10.62517/jbm.202409304

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Research on Supply Chain Risk Evaluation of Furniture Manufacturing Industry

Yao Xiao, Kaoxun Chi

DOI: https://doi.org/10.62517/jbm.202409305

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Construction and Implementation of a "Learner-Centered" Business Education Model Based on Artificial Intelligence Technology

Tian Zhao

DOI: https://doi.org/10.62517/jbm.202409306

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Analysis of the Impact of the Maturity of Digital Transformation Capability of Prefabricated Construction Enterprises on Green Innovation

Xuan Qiao, Hui Sun

DOI: https://doi.org/10.62517/jbm.202409307

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An Exploration on the Factors Influencing Exhibitor's Participation Decision in Professional Exhibitions

Ruichen Lu*, Meng Jin

DOI: https://doi.org/10.62517/jbm.202409308

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Optimization Study of the Production Layout in the Trouser Workshop of GR Company

Wenjing Gong

DOI: https://doi.org/10.62517/jbm.202409309

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IP Development Strategy for Traditional Scenic Spots in the Digital Era

Zhaofeng Yang

DOI: https://doi.org/10.62517/jbm.202409310

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Is the Structure of Technology Progress in China "Green"?

Chen Chen*

DOI: https://doi.org/10.62517/jbm.202409311

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The Evolution and Generation of the History of International Ceramic Trade

Jiaqi Cao

DOI: https://doi.org/10.62517/jbm.202409312

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Analysis of the Impact of the “Insurance & Futures” Model on the Price Fluctuation of China's Pig Market

Yuxuan Liu, Liming Chen*

DOI: https://doi.org/10.62517/jbm.202409313

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Definition and Theories of Theme Park Experience

Jiayi Du*

DOI: https://doi.org/10.62517/jbm.202409314

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Research on the Application of Green Packaging in Agricultural Products E-commerce Logistics

Yinuo Zhou, Xiang Li*, Yaxuan Li, Qiyue Song

DOI: https://doi.org/10.62517/jbm.202409315

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Research on the Internal Mechanism and Optimization path of Digital Enabling Golf Sports Consumption in Central and Southern China

Shunshun Wang, Jie Zhang*

DOI: https://doi.org/10.62517/jbm.202409316

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Research on China's Pure Electric Vehicle Market under the Background of RCEP

Yefan Qv

DOI: https://doi.org/10.62517/jbm.202409317

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An Empirical Study on the Relationship between Capital Structure and Firm Performance: A Case Study of Listed Manufacturing Enterprises in Hebei Province

Zhouqi Guo

DOI: https://doi.org/10.62517/jbm.202409318

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Transformation and Contradiction: Reconstructing Art in the Perspective of Artificial Intelligence

Qingwen Wu*

DOI: https://doi.org/10.62517/jbm.202409319

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Cross-border Asset Allocation Strategies and Global Capital Market Integration

Xueyuan Wang

DOI: https://doi.org/10.62517/jbm.202409320

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